4 ways M’sian business events can successfully attract attendees

Having attended various business events in Malaysia, and a few overseas, I’ve come to notice stark differences. 

The events in Malaysia are by no means bad, but—to tap into my Gen Z vocabulary—many have been quite mid. (Translation: mediocre.)

Often, their premise is promising and gets me excited to attend, but the execution leaves more to be desired.

On the other hand, overseas…